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Cable ONE Advertising’s Blog

What better way to become more familiar with our company than to read through our blog? Below, we share our experiences at Cable ONE Advertising with you, so you can develop a better idea of what we do.

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The Top 3 Advantages of TV Advertising

The golden age of television is far from over. While YouTube and Netflix grant viewers a wider range of options away from traditional network and cable channels, there’s still something to be said for TV advertising. Scientific American reports that we have exceeded 1990s projections for two-TV households; clearly, television is engrained in our culture. […]

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Top 5 Digital Marketing Tools to Grow Your Business on Facebook

With nearly 2.2 billion active users, Facebook is the world’s largest social network. No company can afford to forego such a massive pool of potential customers, making Facebook central to virtually every successful company’s digital marketing plan. To ensure success on this all-important network, consider these strategies: 1. Obtain Blueprint Certifications Facebook offers two Blueprint […]

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Using Social Media to Increase Brand Visibility

Social media offers a powerful tool to build brand visibility. One study found that the cost of reaching 1,000 people through social media is less than half that of traditional advertising. Not only does it introduce your organization to new prospects, but it also builds relationships with them. More than half of Americans report that […]

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What a Brand Video Can Do for Your Business

It’s no secret that video is one of the most powerful marketing tools available. A well-made brand video captures your audience’s attention and speaks to their emotions and experiences. Learn more about what a brand video can do to boost your small business and attract the right customers. What Makes a Brand Video Special? A […]

Cable ONE How To Build Online Business

How to Build Your Online Business

In today’s market, your business’s online presence is just as important, if not more, than its physical location. Businesses these days come in all shapes and sizes, and many of them no longer have a storefront. Read on to learn about how you can build your online business. Step 1: Identify a Problem and Solve […]

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The Five Strategies to Consider When Paying for Search Advertising

Paid search advertising could be your ticket to better traffic and conversions — but only if used strategically. A haphazard approach will result in dismal ROI. Ready to add paid search to your marketing plan? Keep these five essential strategies in mind: 1. Research Keywords — And Focus on the Best Ones Keyword research is […]

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Digital and Traditional Marketing: How to Make Them Work For Your Business

As a small business owner, the marketing resources of your company are limited. To get the most out of your time, efforts, and budget, consider a hybrid marketing strategy. By combining aspects of digital and traditional marketing, you can infuse optimal marketing tactics at just the right moment. But where do you go from here? […]

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Captivating Your Audience Through Creative Storytelling

Marketers have long searched for the best way to captivate their audiences. Whether it’s a print ad, a video or a blog post, creative storytelling will help attract customers to your brand. Read on about how to effectively implement this into your content marketing strategy. How Do You Tell a Creative Story? Storytelling itself is […]

Cable ONE Advertising Small Business Advertising Basics

Advertising Basics for Small Business Owners

You already know that the best way to find customers for your small business is through advertising. But where do you begin? Advertising online differs from print advertising, and there are dozens of types of marketing mediums in each sector. Most likely you have a limited amount of time and money to invest in any […]

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Video Pre-Roll: What is It and How Can You Use It?

By 2021, Cisco estimates that every second will see 17,000 hours of video cross global IP networks. Experts also estimate that more than 80 percent of web traffic by that time will be video. Video has become a top content priority for brands across nearly every industry. Not only has it become popular with web […]

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